Carrefour.com.my

Carrefour. The number one retailer in Europe and the second-largest retailer in the world. In Malaysia, Carrefour is a leading hypermarket chain selling a wide range of household grocery products ranging from frozen goods and fresh products to textiles, garments and shoes, as well as electrical goods such as home kitchen items and audio-visual appliances. Carrefour is widely recognised as a convenient one-stop shopping centre that caters to a mix of consumers from housewives to students and working professionals.

The company’s biggest appeal to its consumers is its 100 percent refund policy that protects the consumer’s rights against defective goods. Carrefour’s lowest price guarantee is another attractive pull factor. A consumer is allowed to claim double the difference between Carrefour’s price and its competitor’s price should the latter price be found to be cheaper than Carrefour’s. Such confidence in the quality of its service and commitment has rubbed off onto its consumers who flock to the hypermart all week for the best buys. Our Core Values guides us and identifies us with our customers.

	We respect our customers' freedom of choice through the variety of our store formats and the diversity of the products and brands we sell. We further enhance this freedom by providing thorough, objective information We give consumers the freedom to buy at prices consistent with their purchasing power We provide the largest possible number of people with the opportunity to purchase consumer goods. We empower our employees to take initiative and give them the freedom to act as entrepreneurs.
	We fully accept the consequences of our actions on customers, our company and employees, institutions and the environment.
	We leverage our expertise and strengths to create value, which is shared among customers, employees, shareholders, partners and suppliers.
	We support progress and the development of new technologies to serve the needs of people. As perpetual pioneers, we embrace change and encourage innovation.
	We respect our commitments and keep our word. We deal honestly with customers, employees and suppliers. We demonstrate this integrity both individually, as employees, and collectively, as an enterprise.
	In the countries, cities, and neighborhoods where we do business, we help to develop the local economy, create jobs, provide training and fight exclusion. We apply fair business practices by promoting the sharing of value. We also express solidarity within our corporate community, regardless of our personal skills, functions or banners.
	We support progress and the development of new technologies to serve the needs of people. As perpetual pioneers, we embrace change and encourage innovation.

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Highlights

Catalogue Update:
08 August 2008

Carrefour Brands

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